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Established in 2006, Brand Lounge has swiftly settled itself as one of the leading branding consultancy agencies in the Middle East. This success falls on the shoulders of Hasan Fadlallah, who has spear-headed the firm since its inception. In June...

Early 2018 saw the UK government's deadline for companies to publish their pay data. Companies who employed more than 250 people were required to show the difference in pay between male and female employees. Law firms were some of the first c...

Tim Oldman is the CEO and Founder of Leesman, which since its launch in 2010 has grown to become the world’s largest independent employee workplace experience benchmarking tool, successfully changing the way organisations think about their corpora...

Making a first impression can be a nervous occasion. It doesn’t matter if it’s meeting your partner’s parents, attending a job interview, or trying to seal a crucial business deal, making a good first impression is very important. Surveys have fou...

Franchises seem to crop up so quickly on the high street, but then again, that's what they're designed to do! Regardless of the sector, franchises offer a great way for new business entrees to run their own store without having to build ...

After the introduction of online shopping, the high street took a nosedive in terms of footfall. But strangely, in 2015, figures showed weekly shoppers were visiting physical stores up to 40% more, and 2018 is predicted to see a 44% increase. So, ...

It’s been a couple of months since GDPR came into force and businesses are starting to realise the impact of the new regulations. According to reports, the first month of GDPR saw a sharp increase in the number of complaints to regulators across E...

New research commissioned by communications agency Speed has outlined the perception gap that exists for Chief Marketing Officers (CMOs) when looking to engage their CEO. Whilst 95% of Chief Executive Officers (CEOs) claim to work effectively with...

We’re all familiar with the phrase ‘digital disruptors’. Companies born in the digital era who are giving traditional firms, across all industries, a run for their money. Just look at Airbnb or Netflix. As a result, traditional businesses are havi...

Advertising’s been around for as long as the world can remember. Way back when, Egyptians used papyrus to put sales messages on walls, and commercials of sorts have even been discovered in the ruins of Pompeii. Fast forward to the present day, we ...

With digital platforms hosting so many people, companies are right to assume the audience potential is there. However, only 20% of online users click online banner adverts. Is it worth paying the competitive price for the digital space for just 20...

As Adtrak continues to make its mark as one of the largest digital agencies in the UK, Managing Director, Chris Robinson gives us an insight into life at Adtrak, including the impact of becoming a Google Premier Partner and how he has helped the b...