Tactic Connect Ltd


Genevieve Gordon

CEO of the Year, 2022 - Crawley, the United Kingdom
Tactic Connect is a global sports agency that delivers athlete and business solutions, legal support, professional development opportunities, social impact initiatives, live activations and more. Planning connectively and integrated strategies are key in the complex business that now supports sport. We assist athletes, clubs, businesses and organisations to maximise their opportunities, impact and sustainability, inside and outside of their chosen sport.