Krein

Lapo Chirici is CEO and Co-Founder of Krein SRL, Italy's first 100% B2B marketing, communications, and MarTech agency. A three-time recipient of CEO Monthly's Most Influential CEO Award (2023, 2025, 2026), he was named among Italy's top innovation leaders by Corriere della Sera and Statista (#19, "Leader dell'Innovazione 2025"). He created Nordlys AI, a proprietary AI platform for B2B environments, and serves as Adjunct Professor of Digital Marketing at IED and Università degli Studi di Firenze.