Being a CEO of a company often involves travelling to a variety of workplace locations and, depending on the nature of the business, this can be both nationally and internationally. But with significant travel comes the issue of carbon footprints.
With sustainability creating an advantage for businesses, it’s no surprise that company directors and those in charge of businesses are looking for ways in which to minimise their carbon footprint while still maintaining their responsibilities. And there are many ways in which this can be achieved.
Embrace sustainable transportation options
There are a range of options when it comes to national travel. Choosing eco-friendly alternatives can help reduce carbon emissions. Consider investing in electric or hybrid company vehicles if you and your employees travel regularly and ensure they’re fitted with the most appropriate and efficient car tyres for those models.
The most popular workplace scheme for sustainable commuting has to be the Cycle to Work scheme. This is a UK government initiative aimed at encouraging people to cycle to work, thereby reducing congestion and pollution, promoting healthier lifestyles, and supporting sustainable transportation.
Another option is to encourage car sharing amongst colleagues and the use of public transport, especially when travelling short distances such as across the city. If your business is in a city centre, consider offering discounts or perks to managers and employees who use trains or buses to commute to work.
Offset carbon emissions
Some carbon emissions might be unavoidable and, in this case, it’s a good idea to invest in initiatives that help to offset these. Some examples include environmental conservation projects, tree planting and using renewable energy. Many businesses also choose to use easily recyclable materials to reduce waste, with paperless operations a huge factor. Carbon offsetting can also act a useful marketing tool for companies looking to showcase their green credentials.
Optimise travel efficiency
Technology has enabled the world to become more connected than ever before so it’s wise to use this to your advantage. Most, if not all, meetings these days can be carried out online via virtual technology such as video conferencing.
Prioritise these remote tools and create an environment where employees are encouraged to communicate virtually where possible, rather than having to commute long distances.
In situations where this is not possible, try and schedule in-person meetings within the same time frame to avoid making multiple journeys.
Advocate for corporate sustainability policies
If you and your business are committed to corporate sustainability practices, it’s important to engage with employees and stakeholders to create an environment that harnesses a collective effort.
Ask staff for ideas and feedback about policies and create short and long-term goals based on your sustainability aims.
Not only will your business build a strong reputation for commitment to the environment and the future, it will attract a range of talent who prioritise sustainability when it comes to an employer.
Although carbon emissions can’t be reduced overnight, with a combined effort and strict practices, you and your business can contribute successfully to a greener future.
