New Book Dares Leaders to Relate & Lead With a Fierce Heart - Featured Image | CEO Monthly

New Book Dares Leaders to Relate & Lead With a Fierce Heart

By Merilee Kern, MBA

In the much-anticipated new book, “Dare to Relate: Leading with a Fierce Heart,” trailblazing former federal agency CEO, TEDx speaker and renowned relational leadership expert Cheryl L. Mason, J.D. unveils an unconventional yet highly effective approach to leadership, In it, she challenges the status quo, encouraging leaders to take personal responsibility for their team’s engagement and development.

Having been the fourth Presidentially-appointed, Senate-confirmed—and first woman—to serve as the CEO/Chairman of the VA Board of Veterans’ Appeals before founding her Catalyst Leadership Management consultancy for which she serves as CEO, in “Dare to Relate,” Mason provides a refreshing perspective to revolutionize workplace culture and leadership practices to foster a more dynamic, cohesive, productive and effective team environment.

Mason is a visionary who has transformed workplace culture and achieved unprecedented results. Thus, unlike conventional leadership training, “Dare to Relate” is written to forge a new path for cultivating strong workforce relationships. It addresses the fundamental principle that employees are people and a company’s most valuable resource.

Contemporary leaders often lack the preparedness and essential tools needed to effectively lead today’s workforce. All too often, leaders rely on human resources or personnel management to manage their employees. “Dare to Relate” challenges the status quo, empowering CEOs and other leaders—both established and aspiring—to take personal responsibility for engaging and investing in the people who comprise their workforce. With this book Mason provides a compass for visionary leaders who dare to create an impact.

“Being a catalyst leader involves facing challenges, overcoming obstacles and genuinely caring for and supporting your employees,” says Mason. “In ‘Dare to Relate,’ I share my journey and guide readers through essential principles of the relational management style. The book outlines the kind of skills needed to lead with authenticity and empathy. The kind that bolster staff morale, trust and bottom line results in kind.”

From her own journey as a military spouse to her groundbreaking role as the first woman CEO of a federal agency, Mason extraordinary journey detailed in the book is inspirational and empowering. So too are her actionable insights intended to embolden readers to break free from limitations and forge their own path of self-development to realize unparalleled success.

A Peek Inside:

Geese in V Formation:

Mason draws an insightful parallel between the flight patterns of geese and leadership. Have you ever watched geese fly in their distinctive V formation? Mason encourages us to pay close attention, for there’s a lesson in true leadership to be learned.

Leadership in Action:

In their flight formation, the leader occasionally drops back to let another take the lead. This selfless act optimizes flying time, showcasing the importance of shared leadership responsibilities.

Efficiency and Communication:

The geese position themselves just above the bird in front, reducing wind resistance and conserving energy. This fosters efficient communication and allows them to track each other, highlighting the power of teamwork.

Purpose, Impact, and Value:

Mason underlines that each member of the flock serves a purpose, impacts others, and brings value to the team. This analogy beautifully illustrates the interconnectedness of leadership and teamwork, emphasizing the importance of caring for the team.

If you or someone you know is keen on a dynamic, inspirational and high-impact book that can ignite the spark of leadership within, look no further than “Dare to Relate” as a powerful source of motivation and key learning for building powerful, meaningful and authentic workplace connections.

Want to Be Recognised? Enter Our Awards Today!

Learn how to get recognised for your achievements and become a nominee in our prestigious awards programmes. Discover the criteria and steps needed to showcase your leadership excellence.

Find Out More
Get recognised banner - woman holding device

You might also like

Explore insights and updates tailored for business leaders and innovators, curated to inspire success.

April 24, 2020 In Testing Times, Family Is Best – An Unusual CEO Growing A Remarkable Family

The world of PR and communications is one that is constantly changing – the extraordinary period since February 2020 is testament to that shift. To keep up with these developments, a business requires a leader who can adapt, who can influence and ...

July 21, 2023 Top 5 Types of Insurance Every CEO Should Consider for Their Small Business

As a CEO or business owner, protecting your small business from various risks is crucial to its long-term success and sustainability.

July 28, 2022 Building A High-Performing Team: Goals, Roles, Trust, Respect and Communication

There are many factors that can help drive success into your business. Modern equipment will keep you in step with the times, an accommodating workplace will improve people’s overall well-being, and a wide client base will generate profit and enha...