58 CEO MONTHLY / CEO 100 8 CEO MONTHLY / ISSUE 5 2019 , Established in 2010, Absolute Communications Group is an integrated communications agency based in Dubai, the United Arab Emirates. Named 2019’s PR Agency of the Year by CEOMonthlyMagazine, we took some time to profile the firmand find out more about their dedication to innovative, client-centric communication solutions. The Powerhouse Behind Middle East Business Success The greater communications industry has been forever changed by technology. Indeed, in many ways, it has paved the way for development and swift expansion as companies learn to cherish tools that allow for seamless connectivity. Effective communication, after all, is utterly crucial in this modern age of business, acting to bridge the gap between a company, their stakeholders and their clients. Capitalising on this growing need, Absolute Communications have distinguished themselves early in a market which has always craved new solutions, new ideas and new approaches to tired business problems. With a client base that includes Nikon and Novo Nordisk, Absolute have, in many ways, harnessed an expertise that belies their relatively small size. Working primarily on three fronts; public relations, digital strategies, and live communications, Absolute have moved into markets that were ripe for the taking, realising that future business success hinges on an ability to capitalise on the opportunities these sectors bring to the table. Mar19212 MAR19212
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