8 CEO MONTHLY / GLOBAL CEO EXCELLENCE AWARDS 2021 , May21320 Best Cosmetic Health Services MD 2021: Sam Cinkir Este Medical Group Ltd is a medical cosmetics group putting people first at every turn. Each member of its staff, guided by the expert hand of the CEO Sam Cinkir, believes in the principles that it was founded on, in that everyone should be able to access cosmetic medical treatments should they wish to. One by one, Este Medical Group is breaking down the barriers that clients may face when trying to arrange such treatments for themselves or their loved ones. Este Medical Group is a company pushing the boundaries of cosmetic healthcare. Fundamentally, its work has benefitted from 25 years of excellence in its industry, striving to deliver treatments administered by its exemplary staff in a professional, safe, clinical environment. Sam Cinkir, the founder, is one of the leading minds in cosmetic healthcare services in the UK and all across the world, and this is something he has been able to apply as he drives Este Medical Group to the forefront of its industry; nowadays, Este Medical Group is the leading skin and hair specialist as a result. Moreover, with branches across the UK in Birmingham, London, Leeds, Nottingham, Manchester, Glasgow, and Sutton Coldfield, Sam’s aim is to expand even further. With his milestone goal of opening more branches in a minimum of 30 cities and towns across the UK getting closer by the day, he is currently casting his eyes towards loftier goals, specifically regarding building a hospital for surgical needs. He looks forward to achieving this, as it will allow him to continually serve his clients in a comprehensive and diligent manner, even more able to provide a solution to all their medical cosmetic needs. At present, the UK branches look after non-surgical procedures, and the surgical procedures are carried out at the Este Medical Hospital in Turkey. The latter includes hair transplants, plastic surgery, and more. Sam himself is from Turkey, and moved from the region after growing up in a small local village there, seeking a better life in the UK for himself and his family where he found his passion for skin clinics and cosmetic healthcare by working for an existing medical cosmetics company. Furthermore, it was working for this company that he worked his way up to general manager and began to develop the leadership skills that he currently applies to guiding the team at Este Medical Group. Also, whilst in this position, he worked to experiment with and develop his own hair loss treatment. Sam’s idea, however, was shot down by his boss of the time. He then took his idea and decided to go it alone, kicking off him entrepreneurial journey and setting up Este Medical Group in the year of 2015. This, in essence, has allowed him to build Este Medical Group into exactly what he wished to see of the medical cosmetic company experience he had, shaping it into what could be future of its industry. He knows that the future of cosmetic aesthetics is the new and the bold, and he wishes to bring this to a market segment that is crying out for it with safe, diligent, and deeply researched solutions, reassuring clients that whilst his services are innovative, they have benefitted from rigorous testing and in-depth procedures in order to make them reliable. In tandem with this, he is committed to ensuring anyone can access his services, no matter their age, economic background, postcode, religion, gender, or race. Additionally, the CEO’s guiding philosophy is one of putting customer care at the forefront of their business model, as he knows that the person themselves will drastically alter the
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