CEO MONTHLY / GLOBAL CEO EXCELLENCE AWARDS 2021 15 , Best Female Marketing & PR CEO: Erika Montgomery – USA Three Girls Media provides world-class marketing and public relations services for organisations of all sizes, raising their brand awareness and name recognition through both traditional and digital tactics, all while providing top-notch customer service. It designs unique marketing or public relations campaigns with each business’ specific goals and budget in mind. The agency designs compelling social media updates, SEO-rich blog posts, smartly targeted ads and attention-grabbing email marketing campaigns that promote its clients’ specific products and services. It also creates one-of-a-kind, SEO-rich websites that look fantastic as well as drive traffic. From the wireframe to copywriting and front- and back-end SEO, Three Girls Media designs and builds beautiful, functional sites. When it comes to public relations, whether the client needs to spread the word to the public, investors or the press, Three Girls Media has expertise in creating intriguing communications and media campaigns with clear messaging to highly targeted audiences. Speaking about Three Girls Media’s own brand, Erika Montgomery said, “Contrary to popular belief, Three Girls Media was not started by three women. When I launched the marketing and PR business, I was sure of Situated in the greater Seattle area is Three Girls Media Inc., founded by CEO Erika Montgomery. A boutique award-winning marketing and public relations agency, it works with clients in all industries worldwide. one thing: If you want to spread the word about something quickly, who should you tell? Three girls… and the news will spread like wildfire! The name was catchy, and the signature logo of girls gossiping enhanced the message perfectly.” Erika founded Three Girls Media in June of 2005. “At the time, I was at a crossroads. Following an award-winning eight-year public relations career, preceded by more than 15 years as a popular radio and TV host in the San Francisco Bay area, I was torn. Should I dive into another stressful corporate relations job with endless hours and thankless employers, or should I take another major career leap into something more rewarding?” It didn’t take her long to choose. With nothing more than a rough idea, a notepad and a $3,000 loan from a friend, the marketing and public relations agency, Three Girls Media Inc. was born. Three Girls Media’s success skyrocketed from its inception. Now a well-established content marketing and PR agency with an astonishing track record of success, Three Girls Media completely broke the mould of “traditional” public relations and marketing with a la carte services and satisfied clients who stay for campaign after campaign. Three Girls Media is proud to be different as an employer, too. It doesn’t just talk about families being first… it lives it! Whether that means dogs barking occasionally in the background or kids at staff meetings every now and then, each member of the team is encouraged to make whatever scheduling allowances are needed to ensure that the health and welfare of their families and themselves comes first. This is especially important to Erika as she recalls being told that she couldn’t leave work early to attend one of her son’s cello concerts or soccer games, or to do volunteer work at a children’s hospital with her Certified Service Dog. Ultimately, Erika is a relaxed and understanding leader. She believes in clear communication and compassion. She is an educator and loves mentoring those on her team and seeing them flourish and spread their wings. It begins with giving transparent directions and ensuring everyone has a complete understanding of the vision and goals. Ongoing communication helps projects progress seamlessly. Growing at the extraordinary pace that the agency has over the last couple of years, Erika has however found a regular challenge to be interviewing, hiring and training staff. It’s a time-consuming process but well worth it to find and retain a quality team. That being said, the opportunity for growth has been phenomenal. Erika has worked incredibly hard to build Three Girls Media’s brand awareness and name recognition and it’s clearly paying off. Three Girls Media is now looking towards a very bright future. Erika’s plan is to continue to grow the company in the coming years, adding new, larger clients and government contracts as well as new team members. The agency is on a projected path to double its net revenue this year if it stays at its current pace. When we asked Erika about her aspirations for her own career, she said, “I believe that setting a good example for other entrepreneurs is key. I love being able to help those who are starting out on their entrepreneurial journeys. I also plan to continue with many speaking engagements to a wide variety of business groups.” Company: Three Girls Media Inc. Contact: Erika Taylor Montgomery Email: [email protected] Web: www.threegirlsmedia.com May21745
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